Invention of a dynamic subscription-composer tool. First of a kind instance of an online process allowing customers to compose their yearly subscription for the Opéra national de Paris. Highly programmable, the tool allowed to impose certain operas or ballets, choosing the date of performance, whilst giving the opportunity to add optional performances or even workshops, upgrading seat categories. Successive evolutions meant the tool ended up allowing to pick a seat category upgrade for just one performance, or even requesting extra tickets for one representation.
Initial wireframes